Enliven Offerings with Social Media, Luxury Hotels Urged

Hong Kong, Hong Kog SAR, February 23, 2021 / TRAVELINDEX / Social media may be the best way for luxury hotels to tap in to China’s enormous consumer market, according to a groundbreaking study co-authored by Mr Xinhai Mou, Dr Lisa Gao of the School of Hotel and Tourism Management (SHTM) at The Hong Kong Polytechnic University and a co-author. The global luxury sector is growing, and in an era of…

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